Marketing & Promotions With Press Releases

7 Surprisingly Simple Ways To Getting Free Publicity

2008-08-12T15:21:00.000-07:00

Click here to learn how to write a press release

1 - If you want to get noticed by editors, take some time to read back issues of their publications so that you have an idea of the kind of stories they cover.. And, from time to time, help out an editor with their work by suggesting story ideas that does not involve you but would be of great interest to their target audience.

Most people don’t do this, so, you will certainly stand out from the crowd and make a lot of friends along the way since you are making the job of the editor easier.

Click here to learn how to write a press release

2 - Niche your releases by subject. Editors are more likely to use your press release if it's written for their readers. It’s quite simple to do this. Be sure to alter your headlines and opening statement. Below are five variations of a release promoting a newsletter on ways to conserve energy:

- "Five Energy Saving Tips for New Parents" (to Parenting magazines)

- "Five Energy Saving Tips for the Self-Employed" (to Small Business magazines)

- "Five Energy Saving Tips for Baby Boomers" (to Baby Boomers media)

-"Five Energy Saving Tips for Landscapers" (to Landscapers magazines)

- "Five Energy Savings Tips for Retailers" (to Retailers media)

3 - Write your press releases to tailor local news. Did you know that you can tailor your releases by state or local areas? Search for quotes in government or trade association statistical studies that you can use, or conduct your own survey and send out a press release on the results.

Click here to learn how to write a press release

Below you will find some fictitious examples for a manual on improving children's English skills.

- "Chicago Students Rank 23rd In US For English" (send to Chicago media)

- "Boston Students Rank 17th in US For English" (send to Boston media)

- "Texas Students Rank 4th In US For English" (send to Texas media)

- "California Students Rank 28th In US For English" (send to California media)

4 - If you’re ever interviewed by a major newspaper, reach out to the wire service bureaus in their city (i.e. Knight Ridder or Associated Press) that very day. Talk to them about picking up the story and sending it out nationally.

5 - Write a book - If you publish a book on your subject area then you become an instant celebrity, so to speak. An instant authority on your topic. Hey, you “wrote the book on it”, right? This will lend you much credibility and many doors will be opened for you by way of opportunities. You can write a press release listing “Top 10” tips around the theme of your book. Let’s say you wrote a book on finances. Well, you can submit a press release entitled: “Top 10 Tips To Investing Your Money or 5 Financial Mistakes To Avoid.”

Click here to learn how to write a press release

6 - Do not neglect to build up a mailing list of customers for your products, services, and/or cause. Create a free report on your subject matter. Since we’ve been discussing a book on finances…..how about writing a free report entitled: “52 Ways To Fund A College Education.”

7 - If you get articles written up about you, be sure to frame them. Go ahead. I give you permission to toot your own horn. Hang them up on walls of your office for all of your customers to see. This will certainly put you in a great light. And if you’ve been interviewed by the media, have a tape of that interview running in the lobby as your clients wait.

Heck, while you’re at it, mail out some reprints of these articles to those on your mailing list to build up your credibility. Add this to your website and any marketing materials you send out. Jump up and shout from the rooftops. It’s your party!!

Click here to learn how to write a press release

Be Rich & Famous - Free Radio Publicity Secrets Revealed.

2008-06-29T00:43:00.000-07:00

========================================
Radio Talk Show Host & Publicity Expert
Breaks Silence & Reveals Industry Secret

By Mark Kaye
========================================

"My Secret System For Getting
FREE Radio Advertising Is Your
Ticket To Fame & Fortune!
Get Booked On Radio Talk
Shows - GUARANTEED!"

You can be as rich as Martha Stewart...You can sell as many books as Dr. Phil...
You can be a household name like Rachael Ray! And you can do it all
WITHOUT SPENDING A DIME ON ADVERTISING!

I will show you the INSIDER SECRETS to getting FREE Radio Advertising...

Radio Publicity

Authors - How To Get Free Publicity & Market Your Book.

2008-06-28T22:58:00.000-07:00

Build BookBuzz
By Sandra Beckwith

"Save thousands of dollars in book publicist fees
with this just released collection of fill-in-the blanks
media relations tools designed to help you sell more books!"

Dear Author:

You know the importance of selling books. It goes beyond cashing royalty checks — the advance on your next book often depends on how many copies your last book sold. And if you're self-published, sales mean money in the bank — immediately.

But you can't sell books unless people know about them, and that's the problem. And it's your problem, not the publisher's. A publisher makes your book available for purchase, but it's up to you to make certain people know it's there to buy.

If book promotion isn't in your skill set, you have to pay thousands of dollars to a publicist who might or might not be good, right?

Wrong.

You don't have to spend thousands
of your hard-earned dollars on a publicist
to generate the buzz that leads to book sales.
You can do it yourself
and you can it do it very well.

It doesn't matter what you do or don't know about book promotion right this very minute. I've got the combination to the lock on secrets of top publicists and I'm going to give that combination to you.

Help is here. Serious help. I'm talking about the kind of help that can make a huge difference in your results — and your bank account.

I've assembled an incredible workbook that is brimming with easy-to-use book publicity forms and templates — and detailed instructions on how to use them so you'll get fantastic results. If you can string together coherent sentences and want your book to succeed, you'll be able to use this workbook to create all the tools you need to generate incredible book buzz.

You'll learn how to create and use each media relations tool. Here's just a sampling of what you can do with these tools:

* Generate book reviews
* Snag valuable interviews with local, regional and national journalists representing all types of media outlets
* Secure exposure on the blogs of influential thought-leaders
* Create an attention-getting press kit containing the most sought after information about your book
* Generate radio talk show interviews and prepare the host for a thought-provoking, controversial or fascinating conversation with you, the expert
* Convince a reporter that your credentials make you the ideal expert source for an article
* Provide media outlets with tips and advice they will use because their audiences need the information only you can provide
* Syndicate informational articles online
* Achieve your communications goals with every single media interview
* Publicize any and all news associated with your book
* Position yourself as a credentialed expert resource

The material in Build Book Buzz Publicity Forms & Templates will save you oodles of money.

It's hard to put a price tag on information, but industry experience tells me that the tools in this workbook will save you thousands of dollars in publicist fees. Thousands. And who knows what they might generate in book sales? It's exciting to think about!

Who knows your book better than you?
Who knows your book's media angles better than you?
Who wants this book to succeed more than you?

Nobody. This is your job. And I'm giving you what you need to do it well and at a mere fraction of the cost of hiring a specialist.

I've created the forms in this workbook from my way too many years of experience as an award-winning publicist. But because I'm such a stickler for giving you the best value for your money, I spoke with others in the business, too — top book publicists and industry insiders who know what works and what doesn't — to make sure what I've got in this priceless workbook is as good as it can be. And it is.

To continue reading...click here: How To Market Your Book

How To Get Free Publicity To Sell Your Products.

2008-06-28T22:41:00.000-07:00

Dear Fellow Publicity Seeker:

Imagine this. You’ve just invented some radically different weight loss product that allows you to lose weight while working on your website! It's so effective that your spouse actually nags you to play on the computer. I mean, it'll revolutionize weight loss programs, forever!

But competition for diet and weight loss products is fierce - especially during swimsuit season! So what can you do to spread the word about your incredible new product? In other words,

What's the fastest, cheapest way to get prospects to your website?
In a way that convinces them to believe what you say?

Fast isn’t a problem, but “cheap” is. Frankly, there isn’t much more you can do online than start spending mega-bucks on Google Adwords or other pay-per-click advertising. And I DO mean mega-bucks. As of this writing, the estimated average cost-per-click in Google Adwords for the keyword phrase “weight loss” is $2.17 to $2.74 – with a potential estimated cost per day of $7,760.00.

So... do you have $7,760.00 a day to spend – just on ONE keyword phrase?

I thought not.

Okay, different scenario. Say you write an e-book about what to sell on eBay. Pretty common subject. Lots of interest. And for the sake of argument, we’ll say that your book is pretty doggoned good. You don’t have a particular deadline, you just want to want to start selling some books and making some money.

The problem is that there are about 54,199,199 other sites competing for the top spot in Google for “what to sell on eBay”... and, yes, it’s also a popular keyword phrase in Adwords.

Search engines are too competitive.

You know how hard it is to get traffic to your website. The competition is fierce for any topic that’s even remotely popular. The “holy grail” of Internet Marketing – a top 10 position in a search engine like Google – is so far out of reach for most of us that it might as well be the moon. And even if you DO get there, it takes forever (well, months if not years) and you can’t bank on staying there. (I know, I’ve had that happen with one of my websites, BusinessCardDesign.com.)

PPC ads are too expensive.

So if you can’t rely on the search engines, you’ve got to find other ways to get people to your site. As I’ve mentioned, you can pay for traffic – but that can add up to quite a bit of money, and it's something you have to keep paying, month after month after month. Besides, it’s a pain to keep track of click-through-rates and campaigns and conversion ratios and all that.

Linkbuilding is too tedious.

Another effective strategy, link building, is also difficult and time-consuming to achieve. If you do it the fast way, using software or automated solutions, you run the risk of being perceived as a “link farm” and losing search engine (and yes, visitor) credibility. While links from relevant, popular websites are enormously helpful, again – they’re hard to come by and take time to develop.

So what’s an Internet Marketer to DO?

Even if you get the traffic, it doesn't mean people will buy.

But the second problem most online marketers like us face is even more frustrating.

Even if you get someone to your website, how do you get them to buy your product (order your service, call your office, sign up for your mailing list, leave a comment in your forum, donate to your cause, bookmark your site), or whatever else you want them to do?

As most of us have learned (the hard way), traffic does NOT equal profit!

You need to establish some credibility with your prospect, first.

Why don't people respond to your website? The reasons vary - could be crappy copywriting (which you can control), could be copious competition (which you cannot). But the bottom line is that it’s just plain hard to convince someone who doesn’t know you, who’s never heard of you, and who hasn’t seen your face plastered on every billboard in town to give your website more than a cursory glance.

After all, we’re inundated with ads, we’ve learned to be suspicious of some of the nonsense and downright fraud perpetrated on the Internet, and we’re just busy. Besides, the next website is only a click away...

(Gee, this is depressing; it’s a wonder some of us make any money at ALL.)

Wouldn't this be better?

What if you could deliver your message directly to several hundred thousand people - people who were ready to listen and eager to understand what YOU have to say - absolutely FREE?

Click here to finish reading: Free Publicity

Scoring A Direct Hit With Your Publicity

2008-06-22T00:30:00.000-07:00

The Complete System for Obtaining Free Publicity!
Reviewed by Robert G. Gardner, Ph.D

The proof, they say, is in the pudding. Marlon Sanders, web marketing expert and mastermind of the Amazing Formula that Sells Products Like Crazy, steadfastly holds to his claim that you don�t even have to create your own information products to succeed in web selling. That�s what he says.

If you think you don�t have any expertise to sell as information, he tells you to find an expert on a subject. Then tape an interview with that person, and market the transcript of the dialogue as a valuable how-to book. Now, we all know it�s one thing to tell others how to do something. It�s quite another thing to do it yourself--successfully.

Then along comes Marlon�s Complete System for Obtaining Publicity. As if to say, �You want to see how it�s done? Take a look!�, Marlon once again puts in practice what he preaches. Here, he�s conducted a lengthy interview with Elaine Floyd, a well-known authority on a subject we all want to know more about�free publicity. The secrets he uncovers in this in-depth conversation are captured, laid out, and smartly packaged as a unique and practical system for promoting your business! When you pick the brain of an expert through skillful questioning, the end product virtually creates itself.

The topic is one that touches us all�right at the cash register. Whether we like it or not, if we�re selling online or offline, we�re in the publicity business. It�s our lifeblood. And it only makes good sense to learn all you can from the people out there who are winning at the game�and want to help others win too. Elaine�s main business is selling information about newsletters. She�s the acknowledged guru of newsletter marketing. But the tricks and tips she reveals to Marlon in this eye-opening discussion will work for everybody, no matter what kind of information product they�re selling.

The contents of this e-book should be taught as Public Relations 101�Successful Promoting on a Shoestring. It�s for anyone who is tired of spending big bucks on advertising that doesn�t translate into sales. It�s for those of us who would rather see our revenues go back into developing new products rather than having to spend a whole lot of money just to keep our name out there.

Every turn of the page leads to another success tip you can use. Elaine brainstorms from her personal experience, and Marlon probes for deeper insights, more explanation on a key point that surfaces. The result is a practical, easy to absorb, and highly usable collection of strategies for getting your name out there to the people who can help you make more money.

It�s all about working smarter. Elaine tells you how to maximize your publicity by getting your press releases to the right publications and editors who can increase your exposure (and your credibility) in your target market. You�ll learn how to use publicity to market on the Internet, drive traffic to your web site, put a new spin on an old product, and step up your lead flow in ways you never thought possible.

As Marlon is so fond of saying, �It isn�t rocket science.� You just need to understand the basics of relationship building. You need to be aware of the innovative and highly effective self-promotion techniques that work. You need to focus on the simple, but powerful strategies that will let people know you exist. In short, you need this e-book.

To learn the secrets of using press release marketing
click here: FREE Publicity

"What's The Difference Between Writing Articles & Press Releases?"

2008-06-13T20:49:00.000-07:00

What's the Difference Between Writing Articles & Press Releases?

By Alice Seba

You probably already know that writing articles for website promotion is an excellent way to generate free exposure for your online business. Adding press releases to your distribution plan can provide with even more exposure. There is definitely a different in format between articles and press releases, but the good news is, many of your articles can become press releases...or vice-versa.

When you write articles, you are basically writing as if you were writing an email or a report. You have your title, opening paragraph, detailed paragraphs and a closing paragraph followed by your author bio, or resource box. You are usually teaching your readers about a particular topic or showing them how to do something. Articles also tend to be more informal than a press release.

With a press release, media outlets have a specific way they would like to receive press releases and though some differ, for the most part they are all the same. There are components that every press release should include. You can see a basic layout, along with a bit of detail about what to include in each section
by reading the FAQ here .

Although some traditional press releases are designed to give news about a particular company, releases that educate, just like your articles do, can also be highly effective. For example, if you write an article to teach about a new digital scrapbooking technique and in your byline you promote your software, you can certainly turn this into an article that informs people of the new technology and its benefits. Of course, the format of the release is different, but the message is essentially the same.

Editor’s Recommendation Start generating plenty of exposure for your business with minimal expense and time investment. Join Alice Seba, a former professional press release writer as a Press Release Profits student. Click here to get started instantly.

"Don't I Need A Publicist To Get Any Worthwhile Publicity?"

2008-06-13T20:31:00.000-07:00

Don't I Need A Publicist to Get Any Worthwhile Publicity?

By Alice Seba

Starting a press release or publicity campaign can seem overwhelming. How are you going to get yourself into a national magazine or how will you finally get Oprah’s attention?

Well honestly, it’s not necessary to work that hard in order to get beneficial publicity for your business . So, the short answer is – No, you don’t need a publicist to generate worthwhile publicity for your business.

Personally, I’m not into being famous, but instead I choose to generate lots of low-key publicity that helps build my business. I am asked for interviews, quoted in articles, etc. and those things bring in new subscribers and customers steadily, but I’m certainly not famous. Nor do I have any desire to be.

If you position yourself as an expert in your market, you can receive plenty of worthwhile publicity. Becoming an expert isn’t always from sending out press releases either, but also from having plenty of quality content out there, being visible in search engines and networking with others who will refer media to you.

Also, keep in mind that fame comes at a price. Talk to just about any book author that knocks herself out on a publicity tour. Ask her what a difference it made in book sales. It’s a huge investment of time and expense and doesn’t always give back a great return.

The low-key approach works well and you won't burn yourself out!

Editor’s Recommendation Start generating plenty of exposure for your business with minimal expense and time investment. Join Alice Seba, a former professional press release writer as a Press Release Profits student. Click here to get started instantly.

"Marketing Your Website With Press Releases."

2008-06-13T20:23:00.000-07:00

Marketing Your Website with Press Releases

What is a Press Release?

A press release is a newsworthy story about your business that you submit to various media outlets ~ newspapers, magazines, website, radio, television. This is a wonderful way to get free promotion for your website. Any story that the media picks up will be far more valuable than a paid advertising spot. Having the media do a story about you is like a personal endorsement of your website and business.

What is the Appropriate Format for Your Press Release?

Your press release should have six basic components and they are:

1. Release Instructions

"For Immediate Release";
"For Release Before [date]" or
"For Release After [date]"

Use one of the latter two if your press release is of a time sensitive nature. For example, if you are holding a public speaking event, you will want to use the "For Release Before [date]" and make sure you input the final date for registrations. If you are using the "For Release Before [date]" ensure you are sensitive to media deadlines. Send your release out well in advance.

2. Headline

Write an attention-grabbing headline. Make it benefits-oriented (why would it be of interest to people?) and descriptive. Avoid hype and promotional language ~ remember, this is a news story.

3. Contact Information

Include as much information as possible here. Make it easy for the media to contact you. Include your phone number, address, company name, fax number, email and URL. Include the hours you are available at the listed phone number and add an after hours phone number, if applicable.

4. Summary

Before you get into the body of the release, write a sentence or two to summarize your press release. Make it interesting, you want the recipient to keep reading.

5. Content

This is the meat of your press release. Again, write a benefits-oriented story. Think of the target audience as you are writing. Your target audience is partly the editor or reporter who will be reading the release. Ultimately, however, your target audience is that editor or reporter's readers or audience. You need to write a story that will be of interest to them.

The first paragraph should answer all the important questions - Who, What, Where, When, Why & How?

Add some quotations to add credibility and to break up the story. Quotations can be from you about the topic. Testimonials or commentary from your customers are very effective as well.6.

6. Signify the End of Your Release

The end of your press release is shown by a few simple characters. Place ### at the end of your release.

Other General Formatting Tips

- Always remember that your press release is not an ad. It is a newsworthy story.

- Address your release directly to the appropriate reporter or editor. The media receives many press releases each day. A release addressed to a specific person is more likely to get attention than a general submission.

- Keep your release to about 1 page (or 2 pages maximum).

- Number your pages 1 of 2, 2 of 2, etc.

- Use active verbs.

- Do not use excessive adjectives ~ they sound like hype.

- Tweak your release when sending to different media outlets. If you are sending to the local paper your content may be slightly different than if you are sending it to a trade magazine.

- If you are sending your release by mail, use 8 1/2" x 11" paper.

- If you are sending your release by email, never send an attachment. Copy and paste your release into the body of the email.

Where to Send your Press Release
You need to build a media list and this will likely take some time. Start local and small. Local and/or small media are most likely to be interested in your story and it's the perfect way to hone your release writing skills. Besides, a lot of the larger media outlets scan the little guys to find stories to pick up.

Try newspapers, trade journals, topic specific magazines, websites, radio shows, television show ~ whomever would be interested in your topic.

Again, always remember to get specific contact information for your press release. A release address to a particular person will get a lot more attention than a general release sent to the media outlet.

Alice Seba is a “Retired” Press Release Writer that now teaches other website owners to increase their media exposure. Find out how you can get the media to sing your praises at Press Release Profits Course

"Tips To Getting Free Publicity: Entrepreneur's Do It Yourself Marketing Month."

2008-06-01T15:47:00.000-07:00

June is "Entrepreneur's Do It Yourself Month" and I can't think of a more effective and low-cost way for entrepreneurs to get free publicity than writing a press release and sending it to their local media.

Below you find some help on how to do this yourself without hiring a high-priced public relations company.

Special Report #4: How to Write Crisp, Compelling Letters to the Editor that Promote Your Product, Service or Favorite Cause

You will learn:

-Why letters are powerful publicity tools

-The elements of a good letter

-Six free ways to publicize your products and services

-A template for a great letter to the editor

-Do's and Dont's of letter-writing

-How to save money on postage

-How to contact editors

Click here to learn how to write a press release

"Publicity On A Budget."

2008-02-18T16:50:00.001-08:00

"How To Sell Virtually Anything With Free Publicity."

2008-02-18T16:37:00.001-08:00

Sell Virtually Anything!

Without spending money on advertising by getting interviewed on the radio today!

According to a recent survey by Statistical Research Inc., 96% of the US population listens to the radio at least once a week and 75% listen EVERY DAY ... more than any other media.

And you know what else? Interview time is worth even more than ad time. Why? Because people pay more attention to the shows than the ads ... and they're much more likely to believe them. Think about it. Which do you pay more attention to? The commercials or the guests?

Radio is one of the best ways to reach your target market.
• You get to advertise for FREE. Radio interviews cost nothing!
• You can do radio interviews from any phone, anytime, anywhere
• You'll often get an entire hour or more of free airtime per interview
• You'll become recognized as the expert on your subject
• You'll have captive audiences of thousands ...
even millions ... of listeners
• Your bank account will explode
• You could become the next household name

Every day, more than 10,000 people just like you are reaching millions of listeners from the comfort of their homes. They are making off with a mother lode from the radio publicity gold mine.

And you know what the best thing is? The supply is endless!

Wouldn't you like to join them?

Then you need Be a Radio Star: How to Use Free Publicity to be a Frequent Radio Guest.
In Be a Radio Star, you'll learn:
• How radio can be your ticket to fame and sales
• Why a traditional press release won't cut it in radio
• The three hooks that radio people love
• The hot subjects that will get you as a guest
• How to craft the perfect Hot Guest Sheet
• Selecting the perfect stations and key decision makers to send your Hot Guest Sheet to
Buy the ebook now for only $9.95: Click here!

Do you know how much this free publicity would cost if you had to pay for it? From $100 up to $45,000 per minute! And that’s just for one time! You can use this ebook to help you create a constant stream of radio interviews.

So for less than the price of a couple of lattes, you’ll get everything you need to start your own radio publicity blitz.

Buy Be a Radio Star: How to Use Free Publicity to be a Frequent Radio Guest now. Click here!

"How Authors Can Get Publicity For Their Books."

2008-02-18T16:36:00.001-08:00

So you have a future bestseller, new seminar, great cause, revolutionary new widget, political agenda, or an organization or foundation that the world needs to hear about. Trouble is, you may not have, or want to spend, the million dollar advertising budget necessary to accomplish this.

Ever considered free advertising?

Remember that guy who was interviewed on the radio this morning? Or how about that lady who gave out recipes from her new book? They weren’t paying for their time – and neither should you!

It’s much easier than you think to join the ranks of those taking advantage of the 10,000+ free advertising opportunities that are happening on radio stations, satellite stations and podcasts across America EVERY DAY!

In Be a Radio Star: How to Use Free Publicity to be a Frequent Radio Guest, you'll learn:
• How radio can be your ticket to fame and sales
• Why a traditional press release won't cut it in radio
• The three hooks that radio people love
• The hot subjects that will get you as a guest
• How to craft the perfect Hot Guest Sheet
• Selecting the perfect stations and key decision makers to send your Hot Guest Sheet to

Get noticed on the radio without paying thousands of dollars by buying Be a Radio Star for only $9.95.

CBuy it now!

"Secrets To More Publicity."

2008-02-18T16:35:00.001-08:00

As many as 90% of the stories you read every day in the newspaper came about because someone sent a press release. Why aren't some of those stories about you?

Get free publicity for you and your business by joining Penny Pinching Publicity. Get your risk-free trail for one penny! Click here!

"Are You Attracting Publicity?"

2008-02-18T16:33:00.001-08:00

Are you:

* puzzled because you can't seem to attract publicity?
* clueless on how to approach reporters, let alone give them a story that they want?
* frustrated seeing competitors getting free publicity in newspapers and magazines, and on radio and TV -- without having to pay a dime for it?
* not getting any success, even when you send out a press release?

If you’re not making the most of PR, you’re losing sales. Penny Pinching Publicity puts all the resources of a PR agency at your fingertips, and gives you all the tools you need to get free and credible exposure for your products, services, or company... fast!

Getting free publicity isn't rocket science... it just takes some hard work, persistence, and finding the right contacts for your story to make it work. And that's really what you're paying for when you hire a PR firm and fork out upwards of $10,000 a month. You can easily do it BETTER for yourself - for PENNIES, nickels and dimes!

Get Penny Pinching Publicity today. Click here!

"Free Publicity - One Penny."

2008-02-18T16:30:00.001-08:00

"More Free Publicity Resources."

2008-02-18T16:27:00.000-08:00

Subject: Grab the media spotlight with free publicity.

More powerful and profitable than any advertising you can buy at any price.

Learn how to quickly attract radio, TV, newspaper, magazine and Internet publicity that creates more traffic, more prospects, more sales and more profits in less time at little or no cost...

Admit it. You thought it was going to be simple. Just get a list of newspaper contacts, write a few words about your product or service, click send then sit back and wait for all the reporters clamoring to interview you.

But it didn’t happen.

Why? Because you were told by some so-called guru that it was that easy.

But it can be easy, and I want to share with you a great new resource that will help you get the free publicity you want, without paying a fortune.

It’s called Penny Pinching Publicity and it’s from Shannon Cherry, someone I really trust who is truly a public relations professional. What I like about Shannon is that she tells it like it is (It must be something from her old reporter days as a TV news anchor)… and she gives practical publicity advice that you can easily do yourself.

This is not an audio program or manual that all too often leaves you with more questions than answers. Penny Pinching Publicity is limited to members-only, allowing you learn tactics and skills to get you and your business noticed by journalists in your own backyard - and across the country. Designed for anyone who wants to manage their publicity and reputation without paying the cost of a public relations firm, Penny Pinching Publicity is a one-stop shop.

Subscribe by going to Penny Pinching Publicity now!

By subscribing to the Penny Pinching Publicity, you'll get:

* "Penny Pinching Publicity", the monthly newsletter chock full of publicity articles, media contacts, resources and expert advice that will help you craft your own PR to get noticed by the media. Think of it as an extended version of her popular free eZine, Be Heard! With more PR & free publicity tips, more media contacts, and special features only seen in this publication.

This alone is worth the low subscription price, but there’s even more with your membership:

* A members-only online forum where there’s addition information on publicity topics. It's also a place to ask questions and have me- and other members - help you.
* A special section in the forum where Shannon will post the "Hot Lead of the Week" - where you’ll be put in touch with a reporter who is looking for an expert like you for a story that he or she is working on. You'll get their names and email addresses and their story angles so you can contact them directly. We're talking big name publications and media outlets like The Wall Street Journal, CNN, and Newsweek, as well as Parents and Ladies Home Journal.
* Fill-in-the-blank press releases for you to customize and send out. Each month, you'll get an easy-to-use, press release ready for you to use to get more publicity. But more than that, included is a simple checklist for you to use to get it to the right reporter, each and every time.
* The latest comings and goings of reporters, exclusive insider media information and much more!

Subscribe by going to Penny Pinching Publicity now!

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Sincerely,

"How To Get More Publicity Than A Celebrity Day!"

2008-02-18T15:37:00.001-08:00

Celebrities Getting Publicity Will Be Out-Camera'd By Small Business
Entreprenuers & Those longing for 15 minutes of Fame.

Yves Marie Danie Baptiste, of MorePublicity123.com creates "How To Get More Publicity Than A Celebrity Day," an annual event to encourage people to snag massive publicity for their product, service, or cause.

New York, NY- June 8, 2008 - Beginning June 8th
2008, Yves Marie Danie Baptiste, will declare that every
June 8th be celebrated as "How To Get More Publicity Than A Celebrity Day."

When asked what inspired her to create such a program, Ms.
Baptiste, replied: "We live in a celebrity obsessed society. And if you
have a product, service, or a cause you wish to put on the map, per se,
then you need to strive to add getting free publicity in your marketing arsenal".

For more information please contact Yves Marie Danie Baptiste at
347-612-4338.

###

"How To Write A Press Release."

2008-02-13T14:41:00.000-08:00

If you want to learn how to write
a press release click here: Press Release Profits Course

"How To Market & Promote Yourself Or Business."

2008-01-31T17:19:00.000-08:00

If you are a small business owner or an author you
need to know how to market your business, product, or
cause. Click here to learn more.